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Defined by the land. Protected by our standards.

Our first release comes from a single estate in the Baron Rothschild Valley, on the coastal plain between the Carmel Mountains and the Mediterranean.

Here, Koroneiki olives are selected for their fresh, green character and naturally occurring polyphenols. They are harvested at the optimal stage of ripeness and cold-extracted soon after picking.

Through our direct relationship with the estate, we remain closely involved—from flowering and cultivation through to harvest and extraction.

Close oversight. Clear traceability. Oil from the current harvest only.

FRESHNESS, BY DESIGN

Extra virgin olive oil changes naturally over time.

Light, oxygen, heat and storage gradually soften its aroma, flavour and naturally occurring phenolic content.

That is why every OLIVRX release comes from the latest available harvest, with the harvest identified on every box.

Freshness is not a marketing message. It is one of our defining standards.

GROWING WITHOUT COMPROMISE

Nature sets the pace. That means every harvest is finite, and availability is naturally limited.

Existing customers receive priority access to each new allocation. At the same time, we are working with the estate to expand the grove through the planting of additional Koroneiki trees.

We will share that journey with our customers—from planting and seasonal growth to future harvests.

Growth comes through cultivation—not compromise.

DISTINCT ORIGINS
ONE PHILOSOPHY

The Baron Rothschild Valley is where OLIVRX begins.

Our next origin is already taking shape in Spain, where we are working with a carefully selected estate. We are beginning deliberately, sourcing on a small scale while supporting the continued development of its grove. Crete is intended to follow.

Each origin will remain separately identified. Each estate will retain its own story, and every harvest will remain fully traceable.

The origins may differ. The OLIVRX standard will not. Every oil must meet our requirements for provenance, freshness, extraction, character and quality before it can carry the OLIVRX name.

Know the land. Know the grower. Know the harvest.

Our origin is not simply a place printed on a box. It is a relationship with the land, the people who cultivate it, and every harvest we choose to release.

Back to OLIVRX

THE JOURNEY OF A HARVEST

1

Planting

Healthy groves are nurtured year-round through responsible farming practices that protect soil quality and support long-term sustainability.

2

Growing Season

Our olive trees flourish under ideal environmental conditions, guided by careful monitoring and expert cultivation.

3

Olive Development

As the olives mature, their flavor profile, aroma, and nutritional characteristics naturally evolve.

4

Harvest

Olives are harvested at the optimal moment to ensure freshness, quality, and balanced taste.

5

Extraction

The olives are cold-extracted using mechanical processes to help preserve their natural compounds and authentic flavor. Extra virgin olive oil is produced without chemical refining and maintains strict quality standards

6

The Daily Practice

From your kitchen to your wellness routine, OLIVRX becomes part of the simple habits that support everyday well-being.